Category Archives

Archive of posts published in the category: Uncategorized
Jun
16

Product Engineering: From Ideation to Execution, the Lifecycle of a Product

product engineering, SLDC, software development, lifecycle

With IoT, machine learning, big data, analytics, and cloud adoption providing fertile ground for launching next generation products, most companies are looking to upgrade their existing legacy suite of products. Born from traditional software engineering, the Product Engineering was an evolution driven by…

Dec
22

Why manufacturing should embrace data integration and visualization

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The manufacturing industry is plagued with a variety of challenges such as complex production activities, legacy processes, large distributed supply chain. With new technology innovations surfacing day-by-day, it’s high time manufacturing companies start leveraging the power of data to gain the competitive edge.…

Nov
10

Mapping Visual Analytics with Data Visualization

data visualization, big data blog, visual analytics blog

Comprehensive information designing, presenting numbers in the form of colorful graphics, is the latest trend. The defining characteristic of businesses today is the ability to quickly process vast amounts of data. But before evaluating big data management capabilities, organizations need to put in…

Sep
21

Understand your Digital Marketing ROI

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The digital marketing ROI of a business is measured on carefully aligned metrics, KPIs and financial assessments that throw up actionable insights to improve overall performance and profitability of the marketing team. As digital marketers spend their time juggling multiple digital marketing tools…

Aug
30

Raise the bar to acquire more customers with SMAC

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One of the key foundations for businesses to succeed in 2016 is to make the most of their SMAC i.e. Social, Mobile, Analytics & Cloud Data. So how does SMAC make an impact on one’s core business? Let’s focus on each of the…

Jul
21

Harness Social Data to improve customer satisfaction

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With the massive span of data expanding its reach on social media platforms day-by-day, the possibilities to mine the data and explore opportunities is becoming more and more essential for many organizations today. Be it the rise of Internet-of-Technologies or effective use of…

Jul
14

The Data Integration Saga – Getting the best out of your data

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It’s mid-2016 and a data revolution seems to have begun. Thanks to IoT, Big Data, Cloud Computing, Social Data and many similar automation technologies; we are creating huge data silos in different corners of the earth with significant gaps. So what happens if…