Last week we learnt all about Tableau: An Overview and its Product Ecosystem, this time I would like to show you why you should be using Tableau, if you aren’t already doing so. This is the third and last of my blog series on Real-time Analytics.

The power of Tableau

From what we’ve seen of Tableau, it is more than a simple Data Visualization tool. It helps businesses, see, understand and interact with their data, thereby revolutionizing the way enterprises use data to identify areas of improvement. In a way it has ‘democratized’ data by taking it away from the narrow ambit of IT departments and making it accessible to everyone.

Tableau helps organizations quickly and effectively access, comprehend and evaluate data. This in turn allows business leaders to identify new opportunities and transform the insights into informed decisions.

using tableau

Why you should be using Tableau

You don’t have to know coding or programming to use Tableau – it works with the simple ‘drag-and-drop’ functionality. Users can visually interact with their data and quickly transition from data-to-insight and insight-to-action. If this isn’t the biggest reason why you should be using Tableau, here are a few more:

  • Suits different needs: Whether you are an individual user or a larger corporate, Tableau has something for everyone. While Tableau Desktop (Personal) is an on-premise, desktop version ideal for single users who want to create beautiful visuals, publish workbooks and data sources to Tableau Online (a hosted version of Tableau Server), enterprises can use Tableau Server, a centralized, on-premise storage for all workbooks, to collaborate, secure and share their data within the organization.
  • Super-fast speed: Tableau is not just simple and user-friendly, the speed at which it analyzes data sets it apart from other analytics tools. It can analyze massive data sets in a matter of seconds. This a great advantage for faster decision making. Whether the data is a single excel or CSV sheet of 1000 rows or a data base comprising hundreds of millions of rows, Tableau offers super-fast ad-hoc analysis.
  • Multi-functional and Interactive visual dashboards: What makes Tableau unique is that it can be used for multiple functions. It can be used to create interactive dashboards, reports, self-service business intelligence or for data discovery and visualization, analyzing trends and forecasting. Users can easily create interactive dashboards (users can add documents and web pages) with rich visuals and dynamic insights. Even better, it is easy to share, distribute and publish the analysis should the user choose to do so. Tableau workbooks and dashboards can be shared live on the web or on mobile devices. 
  • Direct connection to data sources: Tableau can connect directly with a variety of data sources, there is no need for a connector or third-party system. From flat files like excel and csv sheets to relational, OLAP, cloud and web-based databases and sources, it comes with free built-in connectors to connect with and analyze data from more that 40 different kinds of data sources.
  • Free Knowledge resources: Tableau users not only have access to a wide variety of free online tutorials and resources, they can interact with the Tableau Community and Tableau bloggers to get tips and support from other users. Tableau also hosts events from time to time and invites its users to interact and network with the community.
  • Proven customer satisfaction: Some of the biggest enterprises like Deloitte, Microsoft, PwC and others are happy customers. The 2017 Gartner Magic Quadrant for Business Intelligence and Analytics also indicates the same satisfaction and positive user experiences which proves that Tableau is really one of the best Data Visualization and Analytics tools in the market.

By now I have given you enough reasons to try your hand at Tableau. Go ahead and get a free 14 days trial version of Tableau and I promise you an experience like no other!